About | Katie Stevens

I’m Katie.

The curious kid growing up.

The kids on my street would be riding their bikes and playing, I’d be busy door-knocking, selling flowers, or offering to do jobs for some quick cash.

My parents were entrepreneurs, buying and selling businesses, constantly chasing opportunities, and our family was always on the move. We moved around - A LOT! Heck, I went to 10 different schools across Australia, and lived in France for some time too.

Playing high-level sport had me competitive from a young age, with a mindset of “never take no for answer” and “where there's a will, there’s a way”

I’m Katie.

The curious kid growing up.

The kids on my street would be riding their bikes and playing, I’d be busy door-knocking, selling flowers, or offering to do jobs for some quick cash.

Playing high-level sport had me competitive from a young age, with a mindset of “never take no for answer” and “where there's a will, there’s a way”

"Where there's a ***Will*, There's a** Way"

This mindset led me to operate my first big business, a Promotional and Marketing Agency at just 19 years old. I scaled to be Australia’s leading 7-figure business in the industry, with over 1,500 staff and sold the company when I was 23 years old.

I learnt quickly that if you want something bad enough, you need to work hard and ask all the questions, but

this led me to severe burnout.

I became addicted to the chaos, over stimulation and the feeling of never being satisfied.

Business was tough, I made some bad decisions, and blew all of my money by 24 years old.

I found rock bottom, and the thought of having to get a job made me sick.

I was offered a free ticket to a personal development event, and from there, my life changed. I connected with like-minded people, I grew an incredible network and I learnt simple, effective ways to build successful, profitable businesses with ease.

I have built 7 successful 6-7 figure businesses.

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Now Let's Take a trip down memory lane...

the last 15 years

2009

Started my first Marketing & Promotional Agency, and accidentally fell in to hosting & MC'ing model shows.

I scaled this business to 1,500 staff and was Australia's largest agency.

This is when I discovered Automation Systems & totally started geeking out!

2011

I was always obsessed with looking after my skin & body, and having an agency of Models & Ambassadors who were looking for guidance, I decided to launch my own Organic & Natural Skincare Company.

It was called Pure Essentials, and when I sold it, it got re-branded with a new name.

2013

I was obsessed with weight training, keeping fit.. and being on stage! So I hired a coach and started body sculpting.

I did back to back shows for 8 seasons, and I won the Bikini World Titles in Las Vegas, USA against 130 other countries!!

Then I bought my first house (little 23 year old, single me lol)

2014

Sold my first 7-figure company, and went on to launch Brisbane’s most sought Cosmetic Tattoo Clinic (Visual Beauty).

I had clients flying from all over the country to have their brows & lips done with me, and I've performed over 3,500 procedures. I hired a team and we continued to grow.

2015

I entered my first model pageant, and went on to win the National Finals against 1,500 competitors.

I was crowned Miss V8 Supercars (previously Indy), and landed my first magazine cover & ended up doing so many cool photoshoots across the world.

2016

Travelled the world across USA, UK & Australia hosting red carpet events, keynotes and translated (French) events.

Became the Australian Ambassador for Supercars, and spoke, presented and interviewed for 4 years (This is when my speaking career really kicked off!)

2017

I was meeting so many people and constantly connecting my personal friends with businesses, so I decided to launch - Minding Her Business.

It quickly became Australia’s fastest growing women’s networking and collaborative events business. We connected over 25,000 women and I got interview hundred's of incredible entrepreneurs (like Roxy Jacenko, Jason LSKD, Emilee Hembrow, Georgie Stevenson etc)

Fun fact: We’ve had 100% sell-out events ever since!

2018

Launched a creative Makeup & Hair agency, supplying over 120 artists to fitness shows and pageants across the country.

Oh, and looking back this is about when I reached 100k followers on Instagram! Just showing up every day, sharing my life and learning new ways to create content.

2020

Launched & hit my first 5-figure online course helping women start their dream businesses and “side hustles”.

I got to speak at so many events with cool people, including Tony Robbin’s UPW, Lorna Jane, Naomi Simson.

Launched my Journal and Stationery collection.

2021

I created the world’s first 24/7 Automated Beauty Studio SPRAYD, and opened locations across Brisbane & the Gold Coast, Queensland. We offered Spray Tans, Light Therapy, Zero Gravity Massage and more.

This is when I re-discovered my deep love for AI & Automated Systems. This business was completely staff less and serves thousands of customers with no human contact!

2022

Started offering 1:1 coaching and mentoring with business owners, helping them to grow and scale fast - without the burn out!

Oh yeah, and I did my first triathlon!

2024

August, 2024. I Married my best friend, Luke. We had a 3-day bougie wedding in Bali, and my inner event planner got to work! We had some cool features and Newspaper articles too. Maybe I'll do a blog on it soon..

But anyway, it was easily the best decision I've ever made!.